Martha Lees → Copywriter

I am a Senior Copywriter from New Zealand, based in Los Angeles.

About
LinkedIn
Letterboxd
Goodreads



ECOS

Instead of trying to convince everyone to buy ECOS, I made the whole campaign about convincing one random dude named Max to buy them.


︎ See project
Activation, OOH, TikTok, Instagram


CLOROX

Introducing Clorox Trash Juice Wipes, Clorox Diaper Drip Wipes, etcetera.


︎ See project
TVC, Digital, Instagram



FFUPS

FFUPs is like puffs spelt backwards, but wrong.

︎ See project
Naming


SONY PICTURES

To promote the new movie Bullet Train, I invented a TikTok persona for a mascot character named Momomon.

︎ See project
TikTok


ROBINHOOD

Making Zoomers interested in investing (which I wish someone did for me because compound interest :’)


︎ See project
TikTok