I was born in Scotland, raised in New Zealand, then
moved to California by myself at age 20 for an internship.
Somehow I’m still here.
I’ve made TV spots, weird social-first campaigns,
and written thousands of headlines for brands like
Levi’s, Apple, Beats by Dre, Robinhood, Sony, and Clorox.
Now I’m in-house at Expedia where I was the fifth hire brought
on to their new in-house agency to transform a legacy name
into a modern tech brand. Without agency partners, our tiny
team of 6 created all of Expedia’s TV, OOH, digital video
(and more) for the last 2 years.
When I’m not writing for work, you’ll find me writing short fiction,
going to readings, walking my lil dog Mo, and being a doula
(hit me up if you’re having a baby).
WORK EXPERIENCE
Associate Creative Director, Jan 2023 - now
→ Expedia Group, Los Angeles
Senior Copywriter, Nov 2021 - Jan 2023
→ Rosewood Creative, Los Angeles
Senior Copywriter, Jan 2017 - Nov 2021
→ FCB, San Francisco
Creative, Jan 2016 - Jan 2017
→ Calibrate, Auckland
AWARDS
One Show Silver Pencil | Social Media | Beats By Dre | 2023
Webby Winner | Advertising, Media & PR - Social Media Campaign | Beats By Dre | 2023
Webby Winner | Social - Arts, Culture & Lifestyle | Beats By Dre | 2023
Webby Honoree | Social - Television & Film Campaigns | Sony Pictures | 2023
Shorty Awards | Finalist in Humor | Sony Pictures | 2023
Clio Bronze Winner | Film Craft / Casting/Performance | Expedia | 2024
Clio Bronze Winner | Film Craft / Cinematography | Expedia | 2024
SELECT CLIENTS
Entertainment → Apple TV+, Sony Pictures
Tech → Robinhood
Fashion→ Levi’s
Electronics → Beats by Dre
Sport → HOKA, ASICS
Travel → Expedia, Hyatt, QANTAS Airways
CPG → Clorox, Ghirardelli
:~P
Sun: Virgo / Moon: Sagittarius / Rising: Libra
Enneagram: 4w3
Myers-Briggs: ENFP-T